Members-only Leadership How to align product marketing with the organization Achieving that holy grail of aligning your department with the rest of the company can feel like the impossible task sometimes, but the good news is it’s within reach....
Members-only Leadership How is product marketing perceived by C-suite leaders? On my first day at a new startup I remember the CEO rushing up to me to exclaim: “You’re finally here! We have so much to do!” Totally different from any CEO interaction I’d had before, this got me thinking. I started to wonder about this C Suite’s views of product marketing....
Members-only Product marketing perceptions among the C-suite [report] Our first report of 2020 has officially landed...and it’s a good’un. This time, we looked at product marketing from a different lens and got inside the minds of 173 C-suiters to see how they perceive the PMM role....
Members-only Careers Why PMMs should start thinking like CEOs What I'm going to talk about in this article is some of the tactics that you can leverage to help people start seeing Product Marketing in a very different light. In fact, thinking more like a CEO and how it can help you benefit from a business standpoint....
Members-only Leadership How to become a strategic partner in 90 days In this article, I'm going to provide you with a framework you can apply as an individual, just for yourself. Maybe you're not going to move mountains this year, but you're going to start finding a level of confidence in order to attempt that next year....
Members-only The ultimate list of collaboration tools for product marketers Product marketers arguably touch more departments than most day-to-day, that we know, but all that contact can be tough to keep on top of without a little help...enter this list....
Members-only 5 recommended roadmapping tools for product marketers Whether you’re managing one product or five, knowing what’s on the horizon the next day, week, month and quarter is critical in ensuring everyone - both in and out of your direct team - is aligned with your goals and aware of their responsibilities....
Members-only 2019’s most influential product marketers are HERE! To celebrate an awesome year and mark the start of a new annual tradition, we’ve compiled a list of 2019’s Top 50 Product Marketing Influencers....
Members-only Product Marketing Insider: Shirin Shahin In our ‘Product Marketing Insider’ series, we chatted with Shirin Shahin who has a lot of experience bringing products to market at larger enterprise companies like Constant Contact and Brightcove....
Members-only Leadership How to win friends and influence (product and sales) people [VIDEO] Learn more Enjoyed this video? Why not check out some related reading 👇 Three vital product marketing skills you need to propel your prospectsIt’...
Members-only Leadership How to build and scale a product marketing team [Video] Learn more Enjoyed this video ? Why not check out some related reading 👇 How to build and scale a product marketing teamIn this article,...
Members-only Exec+ membership The ultimate learning and development subscription for product marketers with 4+ years of experience, looking to accelerate their professional career....
Members-only Follow the Leader: An Intro to Product Marketing Leadership Follow the Leader: An Intro to Product Marketing Leadership is your guide to the essentials of product marketing leadership. Download your copy and get indispensable insights that’ll propel your leadership prospects....
Members-only Leadership dinners Request your invite to join our next leadership dinner. Attendance is reserved exclusively for PMA Exec+ members and expert, Director-level+ speakers from our Product Marketing Summit series....
Members-only MasterFlix From one product marketing leader to another, get stuck into the strategy, case studies, and processes behind product marketing masters at some of the world’s best-known brands....
Members-only Masters of Product Marketing Whether you're looking for inspiration on how to structure and scale your team or advice on budgets, strategy, objectives, and more, right here is the only place you need to be....
Members-only PMM Leaders Breakfast Briefing Request your invite to join the next Leadership Breakfast Briefing - we're stopping by Austin, New York, San Francisco, and London in 2024 with a virtual edition too....
Members-only PMM Leaders Summit Request your invite to join our exclusive PMM Leaders Summit where true industry-defining voices will take to the stage to share insights, innovations and key challenges shaping the product marketing landscape....
Members-only PMM Leaders Summit You asked, we delivered. 📦 PMM Leaders Summit is our very first summit exclusive to our Exec+ members, coming to you on September 3...
Members-only PMM Leaders Summit San Francisco 2024 | OnDemand Catch up with all the action from the very first PMM Leaders Summit and watch sessions from the likes of Microsoft, Palo Alto Networks, Grammarly & more....
Members-only Product Marketing Leadership Portal Welcome to our Product Marketing Leadership portal, where you'll find everything you need to know about being a successful product marketing leader....
Members-only State of Market Research 2023 survey Join us in lifting the lid on why and how marketing leaders across the globe are planning and conducting market research by completing our survey....
Members-only State of Product Marketing Leadership 2024 Report Gain fresh leadership perspectives, map your career roadmap, and refine your leadership credentials with the State of Product Marketing Leadership report....
Members-only State of Product Marketing Leadership 2022 survey With 2022 underway, what does leadership look like in a field that's continually evolving? The State of Product Marketing Leadership 2022 will explore the intricacies of PMM leadership to help aspiring and existing leaders enhance their practice....
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![How to build and scale a product marketing team [Video]](/content/images/size/w600/2024/06/PMA_Summit-Series_Youtube_Thumbnail_Template_--1--14.png)
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