Get ready for the event of the year! As summer heats up, so does the excitement for the Product Marketing Awards 2024.

This year marks the 5th anniversary of our prestigious celebration, recognizing the pinnacle of marketing innovation and talent. 

In a unique partnership across three communities - Product Marketing Alliance, Competitive Intelligence Alliance, and Developer Marketing Alliance - we're gearing up for our most spectacular ceremony yet, and we need your help to make it unforgettable.

It's time to shine a spotlight on the brilliant minds shaping our industry. Who are the trailblazers, the game-changers, the visionaries in marketing that deserve recognition? We want to hear from you!

Nominations are now open, and we're eagerly awaiting your submissions. Whether it's a groundbreaking campaign, an exceptional individual, or a team that's redefining excellence, we want to know who's pushing the boundaries of marketing in 2024.

Nominations are now closed 🚨

Wanna nominate your kick-ass team? Go ahead! Wanna pat yourself on the back? Knock yourself out! We’ve got a whole bunch of exciting categories to choose from:

The Product Marketing Alliance will be awarding 

  • Product Marketing Leader of the Year
  • Product Marketing Rising Star
  • Product Marketing Team of the Year 
  • Al Marketing Innovation of the Year

But that's not all. Our sister communities, the Competitive Intelligence Alliance, and Developer Marketing Alliance will also be presenting:

  • Competitive Intelligence Specialist of the Year
  • Developer Engagement Program of the Year

Key dates

💌 Nomination deadline: November 1, 2024
🌟 Shortlist announced: November 11, 2024
🏆 Winners announced: December 2, 2024  

2024 award categories

The Product Marketing Alliance is rewarding: 

Product Marketing Leader of the Year

Let's be real - amazing product marketing leaders are hard to come by. It takes serious skills to step up, take the reins of a team, and deliver results day in and day out.

This award shouts out the product marketing pro who crushed it leading their squad in 2024. 

Know someone who fits the bill?

Don't keep them to yourself – nominate that legendary leader for this award!

Product Marketing Rising Star

If you or someone you know is taking the product marketing world by storm then this is the category for you. We’re looking for product marketers who are crushing their goals, bursting with passion, and having a positive impact on their product, team, and company. 

Know of one? 

Tell us about them.

Product Marketing Team of the Year 

Got a product marketing crew that's straight up killing it? A team of PMM all-stars that continues to raise the bar and deliver the goods? Well, it's high time they got the props they deserve.

Give that A-team of rockstar marketers a shout-out and nominate them for some well-earned time in the spotlight.

Al Marketing Innovation of the Year

This award is for the mind-blowing AI marketing move that made everyone else look like they're still using carrier pigeons. 

We're seeking the game-changing innovation that's got us all wondering if Skynet is real.


You’re welcome to nominate for our other categories as well…

The Competitive Intelligence Alliance is awarding:

Competitive Intelligence Specialist of the Year

Alright, spy game enthusiasts, this one's for you! We're on the hunt for the Sherlock Holmes of the product marketing world. 

This award celebrates the intel wizard who's been outsmarting the competition and keeping their team two steps ahead all year. 

Know someone who can sniff out market trends like a bloodhound? 

Time to blow their cover – nominate that competitive intelligence ace for this award!

Vote now

The Developer Marketing Alliance is awarding:

Developer Engagement Program of the Year

Calling all code whisperers! This award is all about giving props to the genius behind the developer program that's been turning heads and winning hearts in 2024. 

We're talking next-level engagement that makes devs actually want to show up to the party. 

Got a program that's got developers buzzing? Don't keep it in beta – nominate that developer engagement rockstar and let the world know!

Submit your nomination


The judging criteria

We're looking for exceptional candidates who exemplify excellence in marketing. The ideal recipients of these prestigious awards will demonstrate:

  • Leadership and innovation across the marketing spectrum, including but not limited to product marketing, competitive intelligence, developer marketing, AI innovation, and C-suite executives who are driving positive change in the industry.
  • Tangible results and measurable impact. We want to see hard data showcasing achievements such as revenue growth, increased deal closure rates, enhanced lead generation, improved processes, or successful team empowerment initiatives.
  • Peer recognition and endorsements. Compelling testimonials from colleagues that highlight the nominee's outstanding qualities and contributions will significantly strengthen their candidacy.
  • Unique qualities or achievements that set the nominee apart from their peers and demonstrate their exceptional value to the field of marketing.

We encourage you to provide comprehensive details that paint a vivid picture of why you or your nominee deserves this recognition. The more compelling evidence you can provide, the stronger the application will be.