Customer Retention

10 crucial questions that will help you gain crucial insights into your customers' experiences with your product or service....

Our churn rate prediction framework is a structured guide designed to help businesses predict customer churn using machine learning techniques. This framework provides...

The Churn rate cheat sheet is a detailed reference guide designed to help product marketers and businesses understand, measure, and manage customer churn....

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The implementation of customer churn analysis plays an unequivocal role in preventing valuable customers from seeking a solution elsewhere....

PMA's Voice of the Customer (VoC) strategy framework is document we've designed to help businesses better understand, and act on, customer feedback....

Customer attrition needn’t haunt you when you go to bed in the evening. There are no end of ways to keep rates low and keep your customer base intact....

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Gaining new clients is only the first step to having a successful customer base. It is just as important, if not more, that you are focusing on your current customers and have strategies put in place to make them want to stay with you and continue to purchase your product/service....

When a company has a high customer retention rate, buyers return to purchase products or services on more than one occasion. When retention rates are high, this bodes against customer churn rate....

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Unsure how to inject the voice of your target customer within your product marketing strategy? Amazon’s Kristina Volovich provides an insight into her top tips....