Case studies

Alex McDonnell, a PMA course instructor, won March's Expert of the Month award! Learn his insights and expertise that earned industry recognition....

Explore RingCentral's experience with the PMA Pro Membership team plan and how it helped the team achieve its goals....

Div Manickam, a PMA course instructor, won February's Expert of the Month award! Learn her insights and expertise that earned industry recognition....

Silvia Kiely Frucci, Senior Product Marketing Manager at Castor is an experienced PMM who enrolled in Product Marketing Core: Live and Online to refine her existing credentials....

Amit Alagh is the Senior Product Marketing Manager at IT services and consulting company LexisNexis. Amit’s search for L&D opportunities led him to our Master Product Marketing Certification....

We spoke to Mike Winslow, Product Marketing Manager at Plivo about his experience with the Product Marketing Certified: Core course we have at Product Marketing Alliance....

Karishma Varma is a Product Marketing Manager at Resolver, Inc. an intelligence platform that assesses risk and transforms findings into actionable, quantifiable metrics, and has completed Product Marketing Core....

Arpita Sharma, Associate Product Marketing Manager at GaggleAMP, is a customer-focused product marketer and is one of the growing legions of graduates to hone their skills with the Product Marketing Core certification....

Molly Chapman is the Head of Product Marketing at Moorepay, the UK’s biggest payroll company. She gave her insights into her experience studying Product Marketing Core....

We spoke to Andy Vale, Product Marketing Manager at Infinity about his experience with the Mastering Product Marketing subscription with Product Marketing Alliance....

Chirag Madhrani is one of the many product marketers to enhance their credentials with Product Marketing Core. Having recently completed the Product Marketing Core certification, he gave her feedback on her experience of studying with Product Marketing Alliance....

Kirsten Jepson, Head of PMM at TELUS International speaks about her experience with the Product Marketing Core: Teams certification at Product Marketing Alliance....

We spoke to Marie Pachy, a Product Marketer at Bridge, about her experience with the PMM Hired resource we have here at Product Marketing Alliance....

Stephanie Kelman, Head of Product Marketing at Keap, gives us an insight into her experience with the Product Marketing Core: Teams certification we have here at Product Marketing Alliance....

Rob became aware of the Product Marketing Core certification after seeing an endorsement in our PMA Slack channel. In this case study, we’ll explore: Why he enrolled, why he picked, PMMC's main benefits, key outcomes, and advice for prospective students....