State of Product Marketing 2020
Your voice. Your views. Your State of Product Marketing report.
The State of Product Marketing Report 2020 has landed, with the follow-up to the 2019 write-up offering an even bigger and better insight into the product marketing industry.
With last year’s report enlightening the PMM world with a glut of insights, we couldn’t help but take it upon ourselves to dip our toe back into the water 12-months down the line, to uncover even more juicy details lurking in the world of product marketing.
And we weren’t disappointed. Not one bit.
In our bid to establish a crystal clear insight into the world of modern-age PMM, we went the whole nine-yards, surveying over 2,000 product marketers from every corner of the globe, who ply their trade in a variety of industries.
From career satisfaction, PMM budgets, to team structure, we left no stone unturned in a riveting write-up, as we painted the perfect picture of the current PMM landscape.
Not only that; we also reached out to PMM virtuosos, from the likes of SurveyMonkey, G2, Unbounce, and Quora, who gave an expert analysis on a whole host of our findings.
Boy, was it worth the effort.
But we’re not one for spoilers. Experience the fruit of our labor first hand.
Check out a handful of the plethora of PMMs surveyed: