We're sure you've noticed by now, but we're big fans of a podcast here at Product Marketing Alliance. ๐ŸŽง

And we're thrilled to announce that we've teamed up with Highspot and made a brand-new addition to our catalog of auditory entertainment: Leading the Way: The Sales Enablement Podcast.

Tune in and join Marissa Gbenro, Director of Content Marketing at Highspot, and Jarod Greene, VP of Product and Customer Marketing at Highspot, as they welcome a string of professionals who've perfected the art of sales enablement.

Grab your headphones, and get transferable expertise from our opening trio of episodes:

๐Ÿ“ Three ways marketers can measure the impact of sales content | Sapphire Reels, Pluralsight

๐Ÿ™ Why enablement needs product marketing now more than ever | Jen Bunting, Head of Product Marketing for EMEA & LATAM at LinkedIn

๐Ÿš€ How to effectively land your product launch in your field | Harish Peri, Head of Product Marketing at Salesforce

And we're not finished there - there're plenty more guests lined up for the coming weeks, so subscribe for updates and don't miss out!