The world is full of gatekeepers and competition, which makes it significantly harder to find a job in any industry, let alone one as fast-paced and ambitious as product marketing.

But we at Product Marketing Alliance want to open those gates and show you the steps you can take to get into the industry and make a name for yourself as a PMM.

What’s inside this guide?

Download your FREE guide and receive indispensable information on:

  • The skills needed as a product marketer.
  • How to transfer applicable skills to a product marketing career.
  • How to get into product marketing.
  • Advice for transitioning into product marketing.
  • Resources to help you get into product marketing.

Sink your teeth into this delicious treat - our gift to you! 👇

Eager for more?

And if that's not cutting it, we’ve got something that's sure to quench your thirst for knowledge.

Our Product Marketing Certification covers 10 more areas of product marketing, from research to optimization. Pass your exams, and you’ll even become Product Marketing Certified.

So, let’s get you started - no time like the present. 🤷🏼‍♂️

Transitioning to Product Marketing: Fundamentals

Product marketing is a cross-functional, dynamic, and rewarding profession that plays a crucial part in the success of any business.

The Transitioning to PMM: Fundamentals course will empower you with the knowledge you need to start a career in this exciting and ever-evolving field.