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What is competitive intelligence? [Video]
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Enjoyed this video? Why not check out some related reading 👇
Competitive Intelligence in Marketing | Complete CI Guide
Crush your next competitive intelligence project.
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How to gather competitive intelligence
Problems when gathering competitive intelligence isn’t uncommon. As the saying goes: “anything worth having, doesn’t come easy”, and believe us, competitive intelligence is worth its weight in gold. Here are some challenges you may encounter during the process, and how to address them.
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How to collect (and share!) competitive intelligence results
Are you keeping a beady eye on how rival companies are occupying their time? If not, then you oughta take a long, hard, look at yourself and begin giving competitive intelligence the credence it deserves.
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