Christine Friscic

Marketing Alliance Revenue Alliance Product Alliance Customer Alliance Finance Alliance Technology Alliance

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Christine is Head of Product Marketing and Go-to-Market Leader at Gainsight, driving GTM initiatives to power revenue growth for products, spearheading cross-functional product marketing teams.

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Go-to-Market

How to lead a collaborative Go-to-Market strategy

Product Marketing Alliance was founded in February 2019 with a mission of uniting product marketers across the globe. And it did just that.

Let’s elevate product marketing together.