Members-only Product Demos How to create awesome product tours your customers will love Look, we've all been there: you’ve signed up for new software or a new tool, and the moment you log...
Members-only Product Marketing Strategy Marketing mix template Simplify your marketing mix and align every element with your goals....
Members-only Product Launch Leveraging SEO for successful product launches Unleash the power of SEO for product launches with these actionable tips to align marketing strategies with search engine optimization....
Members-only Podcasts Product marketing therapy with Maggie Bean, Co-Founder of Product Marketing Therapy Get personal with Maggie Bean and Collin Mayjack, as they cover everything from anxiety and imposter syndrome to self care and finding community....
Members-only Sales Enablement Lead nurturing track template Build and maintain relationships with potential customers at every stage of the sales funnel....
Members-only Pricing How to communicate your AI pricing model Dive into AI pricing with Ismail Madni. Explore customer-centric strategies and real-world examples from Intercom and GitHub. Learn to craft pricing models and narratives that showcase your product’s value – a win-win for companies and customers alike....
Members-only Pricing How a product marketer gets a seat at the pricing table [Video] Watch Alex Kirstetter's deep dive into pricing from the 2019 Product Marketing Summit, New York....
Members-only Video marketing 3 proven strategies to boost your video retention rates Struggling to make product videos that sell? Discover 3 unfailing strategies to captivate viewers and skyrocket conversions....
Members-only Product-Led What is a PMM’s role in a pure PLG company? Unveil the crucial role of product marketing managers in pure product-led growth companies, driving adoption, engagement, and expansion....
Members-only Product Launch Launch review framework Your blueprint for analyzing launches, uncovering insights, and improving future strategies....
Members-only win/loss How to set up a win-loss program that drives actionable insights [VIDEO] Learn more Enjoyed this video? Why not check out some related reading 👇 8 tips for effective win loss analysisWin-loss analysis is the practice...
Members-only B2B What should a B2B post-sale journey look like? Join Jess, a Senior Customer Marketer at Gong as she explores the critical role of the post-sale journey in B2B success. Unlock proven frameworks that enhance customer experience and foster business growth....
Members-only Careers How Iryna Wagner got her product marketing job at WhatsApp In this episode of Product Marketing Maestros, guest Iryna Wager, Product Marketing Manager at WhatsApp discusses her strategy for transitioning from a traditional industry to big tech....
Members-only B2C Winning the online shopper: The power of compelling product pages Dive in to the challenges of competing in a digital-first environment, how to create product pages and content, and leverage tech to win at scale in digital retail....
Members-only Consumer Psychology What influences consumer behavior? [Video] Learn more Enjoyed this video? Why not check out some related reading 👇 What influences customer behavior?Several factors influence consumer behavior, including psychological,...