Members-only Sales Enablement Driving customer engagement: Connected sales and marketing [Video] Learn more Enjoyed this video ? Why not check out some related reading 👇 How is product marketing connected with sales and marketing?Holly Watson...
Members-only Sales Enablement Sales discovery call checklist A structured guide designed to help sales representatives effectively navigate initial conversations with prospective clients....
Members-only win/loss “You win some, you lose some”: Exploring the world of win/loss programs [eBook] Delivered in partnership with DoubleCheck Research, this eBook will propel your win/loss programs, help you make educated and strategic decisions, refine your sales training, and equip you with insights needed to deliver compelling customer journeys....
Members-only Reports The Sales Enablement Landscape (2022) Discover stats, advice, approaches, and tools within this year’s Sales Enablement Landscape report that’ll help you understand where you need to focus your SE efforts....
Members-only Membership content Sales enablement for technical product marketers Farhan Manjiyani, Technical Product Marketing Manager at Rev.ai, outlines sales enablement challenges, why programs fail, how to know seller personas, and the three Rs framework for success....
Members-only How Salesforce enables sales at scale Leigh Price, Senior PMM at Salesforce, explains how to effectively engage your sales team and scale your sales enablement efforts for success....
Members-only Sales Enablement Cracking the code of sales enablement [Video] Learn more Enjoyed this video? Why not check out some related reading 👇 What is sales enablement?Sales enablement is the process whereby your...
Members-only Sales Enablement Sales enablement for technical PMMs [Video] Learn more Enjoyed this video ? Why not check out some related reading 👇 Sales enablement for technical product marketersFarhan Manjiyani, Technical Product Marketing Manager...
Members-only eBooks 'Sealing the Deal: The Essentials of Sales Enablement' eBook has arrived Sealing the Deal: The Essentials of Sales Enablement has been designed to help you understand key areas of sales enablement, empower your sales teams, and above all else, convert more prospects into bona fide customers....
Members-only Sales Enablement When is a sales enablement training program needed? This article explores the question "how do you know if your company actually needs a sales enablement program?" to improve sales and growth....
Members-only Enterprise How to structure your team for enterprise cross-selling This article looks at how to grow a product marketing org through a B2B enterprise lens, including the "how", challenges, and solutions....
Members-only A framework for enablement success | Farhan Manjiyani, Grafana Labs In this episode of Product Marketing Life, host Mark Assini is joined by Farhan Manjiyani, Product Marketing Manager at Grafana Labs....
Members-only Articles Using chatbots to scale sales enablement Chatbots can very quickly divide a crowd but they can also be a great way to streamline your sales and marketing teams and support sales enablement....
Members-only Survey The Sales Enablement Landscape Vol. 3 survey is here! Take our survey and gain insights that’ll help you streamline your sales enablement process, deliver exemplary customer service, and increase retention rates....
Members-only Certifications Improve your sales credentials with our brand-new course: Sales Enablement Certified Sales Enablement Certified is packed with content that’ll help you put effective processes in place that’ll ensure you hit the highest sales enablement benchmarks and convert more prospects into customers....
Members-only “You win some, you lose some”: Exploring the world of win/loss programs [eBook] Delivered in partnership with DoubleCheck Research, this eBook will propel your win/loss programs, help you make educated and strategic decisions, refine your sales training, and equip you with insights needed to deliver compelling customer journeys....
Members-only 5 essential templates for sales enablement [eBook] Tired of scrambling for sales enablement resources? We've got you covered! This eBook offers proven templates from industry leaders. From sales onboarding to competitive analysis, these templates will streamline your processes and empower your sellers to crush their revenue goals....
Members-only Driving customer engagement through connected sales and marketing [Video] Learn more Enjoyed Anantha's talk? Why not check out some related reading 👇 Aligning your product marketing with the rest of your...
Members-only How to reduce your churn rate template Keep your customers happy and get healthier profits with this brand new template on how to reduce your customer churn rate....
Members-only PMA Pulse PMA Pulse is the definitive, annual say on which products in the marketplace are - quite frankly put - crushing it. It’s the ultimate seal of approval for vendors who are supporting PMMs with their solutions, and it’s an unambiguous thumbs up for product marketers in search of a new product....
Members-only PMA Pulse 2021 PMA Pulse is back for round two - discover this year's best product marketing tools....
Members-only PMA Pulse 2023 Download PMA Pulse 2023 to discover this year's best product marketing solutions on the market that'll help you excel in your role....
Members-only Product Marketing Framework Product marketing is an enthralling yet complicated area; there are a whole bunch of different concepts you need to master inside and out to satisfy your customers, motivate your team, and optimize your product. Enter our Product Marketing Framework....
Members-only Sales Enablement All things sales enablement. Equip yourself with the knowledge, tools, and resources you need to optimize your SE approach....
Members-only Sales Enablement | OnDemand If only you could find a goldmine of learnings on sales enablement for PMMs all in one place… well, your wish is our command. We’ve curated this collection so you don’t have to do the searching....
Members-only Sales Enablement Landscape Vol. 1 We decided to dig a little deeper into the world of sales enablement, surveying 400+ product marketers in all stages of their career, all over the world to bring you this...The Sales Enablement Landscape Vol. 1....
Members-only Sales Enablement Landscape Vol. 3 Report Discover stats, advice, approaches, and tools within this year’s Sales Enablement Landscape report that’ll help you understand where you need to focus your SE efforts....
Members-only Sales Enablement Landscape Vol.2 We’ve surveyed 250+ product marketers and dug even deeper, with the follow-up: the Sales Enablement Landscape Vol.2. Get your copy now....
Members-only Sales enablement learning path Continue your professional development with this 7-week sales enablement program....