Marketing mix template

Looking to streamline your marketing strategy and keep all the essentials in one place? Our processes is designed to help you lay out your 4Ps, 7Ps, and more in a clear, actionable way.

Whether you're launching a new product or refining your service offerings, this template has everything you need to define and align your strategy effectively.

What is a marketing mix template?

A marketing mix template is a structured framework that helps you plan, execute, and evaluate your marketing strategy.

It organizes key elements such as product, price, place, and promotion (the classic 4Ps) and expands to include people, processes, and physical evidence for service-oriented businesses (7Ps).

By using this template, you can break down your marketing efforts into manageable parts, ensuring nothing slips through the cracks.

Who is it for?

This template is perfect for product marketers, marketing managers, and business strategists who need a comprehensive tool to align their marketing activities with their target market.

How to use the template

1. Start with the essentials: Fill in the product, price, place, and promotion sections to define your core strategy. For service-oriented strategies, move on to the additional Ps like people, process, and physical evidence.
2. Customize as needed: Adjust the template to fit your specific business or industry needs. Whether you're focusing on retail, e-commerce, or services, the framework is flexible enough to accommodate it all.
3. Analyze and iterate: Use the template as a dynamic tool. Revisit and update it regularly to ensure your strategy evolves alongside your market and business goals.

Download your marketing mix template

Marketing Mix template

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