Free Product Marketing Membership

Award-winning institution for award-winning product marketers

Accelerate your career without spending a dime

45,000+ product marketers all over the world trust PMA to be the go-to resource for their learning and development. Benefit from our community-led resources through the Insider plan, for free!

Templates and frameworks: Save time with battle-tested and ready-to-use templates.
Product Marketing GPT: Solve challenges with the cumulative knowledge of our community.
Real-world case studies: Hours of insights from leaders at Uber, Oracle, Adobe, and more.
Industry insights: Ungated access to first-hand research from thousands of product marketers in our annual Salary Report and State of Product Marketing.
PMA Academy: Coming soon! Free bite-sized courses for small doses of daily learning.

Why become an insider

Become an insider

Wide range of tools

Access an ever-growing bank of real-world case studies, tried + tested templates, and solution-focused events, to fulfill all your L&D needs.

Fill knowledge gaps

Gain insider knowledge of trends, strategies, and best practices that fill knowledge gaps and give you a competitive edge.

Learn how you want

You have flexibility to learn through whichever method suits you best. Choose your own learning path that fits your schedule and style.

5 star ratings from:

“The PMA community is an incredible resource for anyone navigating the product marketing field! It provides guideposts that map out how to excel and how to troubleshoot challenges. The multi-level content is tailored to everyone in this functional area, from new PMMs to product marketing leadership. If you're not plugged into the PMA slack community, events, or articles, you are missing out on a fountain of knowledge and inspiration.”

Samantha Rideout
Product Marketing Lead

"PMA is the answer for everything product marketing. Come to learn, be inspired, contribute, and discover practical ways to uplevel your product marketing efforts."

Bryan Elanko
Product Marketing Manager

"The Product Marketing Alliance community has been such a great resource at different times in my career. When I was leading a product marketing team and needed to find qualified applicants, I posted a job and received many responses. When I had a question/advice, I could ask the community. The PMA connected me with product marketers in my area and we had a great time meeting up. In my job search, I took advantage of the job listings."

Becca Mayers
Senior Direct of Product Marketing

What do you get?

	Insider Sign up for free	Pro Join Pro	Pro+ Most popular Join Pro+	Exec+ Join Exec+
Learning and development
Fundamentals courses
Product Marketing Certified: Core
Product Marketing Certified: Advanced
20+ Masters certifications
Product Marketing Certified: Leadership
Leadership Accelerator Program
Live workshops
Product marketing learning paths
Events
Virtual and in-person meetups
Live webinars
Members-only events
In-person summits
In-person courses
Leadership breakfast briefings
Leadership dinners
Mastering leadership workshops
Product Marketing Leaders Summit
Community
Members-only community
Mentor program
Peer councils
Resources
Product Marketing GPT
Product marketing salary calculator
Product Marketing IQ
Templates & frameworks	(4 templates)	(100+ templates)	(100+ templates)	(100+ templates)
OnDemand presentations	(20+ hours)	(500+ hours)	(500+ hours)	(500+ hours)
Exclusive articles	(9 articles)	(200+ articles)	(200+ articles)	(200+ articles)
Industry reports

Join product marketers from world-class companies like:

What ourmembers say...

Get free access to these templates

Unlock a treasure trove of expertly designed templates and frameworks with our membership plan. Whether you're refining your marketing strategy, optimizing customer journeys, or scaling your product, we've got the tools you need. Don't reinvent the wheel—sign up today and start executing like a pro!

30-60-90 day template
Positioning template
B2B user persona template
How to reduce your churn rate
Competitor intel checklist
Product launch tiers

Become an insider

Get instant product marketing advice with PMM-GPT

Elevate your product marketing game with PMM-GPT, our cutting-edge language model tailored explicitly for product marketing professionals. Sign up for an Insider membership and gain exclusive access to this powerful AI assistant, ready to provide you with instant answers, insights, and advice whenever you need it.

Join for free

Benchmark your product marketing skills

Let us know your experience in key product marketing competencies and we'll give you a tailormade framework to lean in on your strengths and identify opportunities for professional growth.

FAQS

The Insider membership plan is available to anyone - from Associates to VPs of Product Marketing. People of all levels of seniority gain value from our membership plans, and so our Insider plan is applicable to all, too.

Simply sign up to the plan and you’ll experience a sneak peek of our paid membership plans at zero cost to you. Within the Insider plan, you get access to plenty of resources to help you along your professional journey. What’s not to love?

It’s 100% free! No fees. No credit cards. No catch.