Thursday, January 13
Time: 9am PT | 12pm ET | 5pm GMT

Weekly free product marketing live session

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If you have a developer-focused product then you must understand the nuances of connecting with developers effectively - implementing a developer program is extremely important in this regard.

However, as a marketer, how do you ensure that you can market to developers and still be invisible? How do you measure the success of such a program?

Attend this session led by Dinesh Chandrasekhar, VP Product Marketing, LogicMonitor who has extensive experience in implementing a developer program at a couple of organizations in his career.

Join this PMMnow session as we cover:

✅ A developer program. What is it? Why is it needed? When will you need it?
✅ Implementing a developer program
✅ Measuring success of a developer program

About the speaker

Dinesh Chandrasekhar is a technology evangelist, a thought leader and a seasoned product marketer with over 26+ years of industry experience. He previously worked at Cloudera, managing their Data-in-Motion product line. Dinesh holds an MBA degree from Santa Clara University and a Master’s degree in Computer Applications from University of Madras.

Dinesh’s areas of expertise include IoT, Application/Data integration, Analytics, B2B and API management.

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