OnDemand

Weekly free product marketing live session

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How do you measure effectiveness?

How do you report on the impact that your work has on the wider organisation?

Explore how Wilmington Healthcare have created a Product Marketing dashboard to report on all activities surrounding lead conversion and customer success. Become the central repository of intelligence and set the ground to impact the wider strategy.

Join this PMMnow session as we cover:

✅ Why KPIs are the bones of strategy success
✅ Why you should be telling a success story
✅ Why you don't need to be an expert - just an excellent translator

About the speaker

Silvia Kiely Frucci is the Senior Product Marketing Manager at Wilmington Healthcare (with a scientific degree in Molecular Biology). During her 10 year career, she has worked both as Product Manager and Product Marketing Manager for the IT and the healthcare sector.

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