Establishing the product marketing function: how to help younger organizations realize the value

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Dave Kim

Group PMM at Lyft - built & led the consumer product marketing team that successfully launched a major app redesign, subscriptions & new businesses. Previously at Uber, Google, Pinterest & Microsoft.

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Establishing the product marketing function: how to help younger organizations realize the value

Product Marketing Alliance was founded in February 2019 with a mission of uniting product marketers across the globe. And it did just that.

Let’s elevate product marketing together.